About Us

Welcome to the Smocked Swan, a mother-daughter-run business with a deep passion for children's clothing, inspired by the joy and laughter of family. Gina, a proud grandmother of eight grandchildren, and Caroline, a devoted mom of one daughter, have always cherished the magic of childhood. This love for children and the delight in finding adorable, high-quality clothing for them led this mother-daughter duo to notice a need for such a store in their beloved Lakeland community.

In addition to their love for children's fashion, they own two other stores, Gaines Jewelers and 8.28 Boutique, bringing a wealth of experience and a commitment to excellence to this new venture. Their goal is to provide a charming and welcoming space where parents and grandparents can find unique, stylish, and comfortable clothing for the little ones in their lives.

At the Smocked Swan, you'll find a carefully curated selection of children's clothes that combine fun, functionality, and fashion. We understand the joy of seeing children dressed in outfits that make them feel special and confident, and we're here to make that experience accessible to every family in Lakeland.

Thank you for supporting our family business. We can't wait to share our love for children's clothing with you and your family!